About The Team

What Is Belabode?

Belabode is a collaboration between Samantha Friedman and Alison Chase. Alison and Samantha met in college and have reunited over a love for interior design. Samantha owns and operates a full-service interior design firm – Samantha Friedman Interior Designs, and has been in the interior design business for ten years. Alison has been working with Samantha for two years while also building and decorating her new home.

Samantha Friedman

Samantha Friedman

Samantha is trained in the traditional style of design. She enjoys blending classical form with current styles and colors to create a layered, comfortable living space.

Alison Chase

Samantha Friedman

Alison pursues a more modern take on design. She likes to use bold patterns, and frequently mixes furniture styles, to make a space feel both comfortable and luxurious. Both women enjoy fun, livable spaces.

I am following a lifelong passion and am thrilled to be a part of the design world. I have three years of experience working with Samantha Friedman Interior Designs, and I specialize in creating transitional spaces that are both comfortable and luxurious. I love to mix furniture styles and work with color and texture. I believe that even small changes can impact in significant ways how a room feels. I enjoy designing rooms that are visually stunning, but that are also comfortable and that fit the client’s lifestyle.

I have an undergraduate degree in Nutrition from Cornell University and a master’s degree in Applied Anatomy and Physiology from Boston University. Interior Design is a second career, and I embrace the creative process. My background in counseling helps facilitate interactions with both clients and vendors.

Our Story

The women recognized a void in the design marketplace. Friends and family seemed frustrated that they did not have direct access to the beautiful furnishings on the pages of their beloved shelter magazines or on their favorite websites. Belabode is a unique and straightforward way for any consumer to access furniture and accessories from vendors who simply will not sell their merchandise to the general public.

Samantha and Alison are excited to extend their passion for design in a new and exciting way, and to allow you to shop like a designer.

Feautured Product

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